The beautiful set for Italo Ferretti’s “Art to Wear” Fall Winter Campaign

A new location for Italo Ferretti’s new autumn-winter collection: the Grand Hotel Adriatico, a combination of elegance, refinement, and colors between the exquisite Italian hotel style, and Italo Ferretti’s accessories, and clothing.

The Hall – Grand Hotel Adriatico, Montesilvano (Pescara) Italy

A precious and historic hotel, inside the large complex of the area called “Grandi Alberghi” at the beginning of the Montesilvano Sea Side, overlooking the clear sea of ​​the Riviera Abruzzese. A perfect location that enhances the class and style Made in Abruzzo of Italo Ferretti products.

The “Grandi Alberghi” Area in Montesilvano (Pescara) – Abruzzo, Italy

The G.H. Adriatico offers guests elegant atmospheres capable of arousing suggestive emotions, the perfect Italian holiday by the sea. The completeness of the services offered, including rooms, swimming pools, private beach, conference room, the magnificent setting of the Adriatic Riviera, and the impeccable hospitality, make this place the ideal destination for a stay of leisure and relaxation but also discovery.

The entrance – G.H. Adriatico, Montesilvano (Pescara) – Abruzzo, Italy

Realizing Italo Ferretti’s new Autumn/Winter promotional campaign in such a splendid location has given us the opportunity to discover up close another excellence of our Abruzzo Region. The structure of great value blended well with the taste and inspiration of the new Italo Ferretti collection, a perfect background to highlight Italo Ferretti’s “art to wear” pieces.

“Art to wear” by Italo Ferretti, new Fall Winter collection 2021

Wearable Art or Art To Wear, is the fil rouge behind all the new pieces by Italo Ferretti Fall Winter Collection. Art to Wear refers, indeed, to individually designed pieces of handmade clothing or accessories created as a fine or expressive art. The sartorial work is intended to be accepted as a serious and unique artistic creation or statement. Pieces may be sold and/or exhibited.

Wearable art showed up during the 60s, and Italo Ferretti was born in 1967, the brand and the movement grew during the 70s and grew further before all else 2000s. Carefully handmade clothing and accessories were considered as a strategy to defy large-scale manufacturing.
Italo Ferretti goes back to his deepest roots, re-emerging with renewed vigor the heart of his nature, the Italian haute couture, the craftsmanship, the uniqueness, and the true luxury of an exclusive piece, just like a work of art. Art that you can wear.

Italo Ferretti is Art to Wear, it is the value of handmade in Italy, it is the made in Italy artistic preciousness of a sartorial garment or accessory that everyone in the world acclaims, and which still keeps us on the podium of the world of international fashion.

Click here to preview all the new Italo Ferretti’s Fall Winter arrivals

Special thanks to Hotel Director, Adriano Tocco, for his politeness and his exquisite hospitality.

For any further information please contact:
Via C. Maresca, 10 – 65015 Montesilvano (Pescara)
Mail: [email protected]
Tel. +39 085 4452695

Model: Alessandro Ubaldi
Ph: Alessio Matricardi
Hair & Makeup: Vanessa Lauterio – Hair Therapy (Montesilvano)

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